CATARACT – WORKFLOW FILM

ZEISS launched their first ever Innovation Week in September 2021, a live virtual event which introduced their latest breakthroughs in ophthalmic workflows together as the next phase of the ZEISS Medical Ecosystem. To make this tangible, and transform the (inter)connectivity aspect into motion, we developed a system and visual language inspired by the principles of swarm intelligence and the interaction of software agents. This visual language was applied to multiple formats, including the ZEISS cataract workflow film. Which I developed from start to finish.