The Watch – Rolex


I have always found watch advertising fascinating. The perfectly placed reflections, the smooth camera animations and the brilliance. I took that as an occasion, to dive deeper into the subject of lighting. I took the time to experiment on how to get a good relationship between reflections and contrast, how to get lots of details, beautiful gradients and how to make it look as clean as possible.


Styleframes – Creation – Shading – Lighting – Rendering (Octane) – Compositing